Q&As

September 12 2013

Q&A with Helmut Lang Creative Directors, Nicole & Michael Colovos

Tell us about the Helmut Lang Spring 2014 collection.  

We wanted to do a minimal, stripped down collection that is crisp and pure. The prints are inspired by the works of contemporary artist, Wade Guyton, who is known for his linear work and graphic approach to art. Working with sharp, clean lines, the collection is effortless and slouchy. We continued to play with proportions, sharp on top and slouchy on the bottom creating a cool tomboy effect. The clothes hang perfectly away from the body while being straight and unstructured.

This season we bonded wool and leather in jersey, for an easy yet tailored look. We’ve re-interpreted the t-shirt in tightly constructed chintz cotton, as well as a leather version to elevate the classic basic.

For accessories, we launched a new line of multifunctional handbags in a range of bonded and perforated leather to textural skins that complement the luxe and ease of the new collection. Stingray wraps around clutches and the perfect flat-slide sandal. Shoes range from tough heels to a menswear inspired slip-on loafer.

How do you stay inspired season after season?

We try to keep our eyes open. Everything we do is intuitive and about staying in touch with our surroundings. As our culture shifts, something old can all of a sudden feel new again. It’s important to stay relevant and in tune with how people live today.

What is your favorite piece from the collection?

Nicole: The matte jersey dress with slits on the side and bonded wool jersey pants. I also love the perforated slide meets loafer and two strap sandal.

Michael: The bonded wool and leather jersey pieces that look both tailored and unstructured.

When fashion week is over the first thing you will do is____________. 

Spend the weekend with our family and go back to work.

You guys spend a lot time on fabric development; tell us something we normally wouldn’t catch about the clothes on first glance.

Our approach is to take classic fabrications and reimagine them in a modern way. For Spring 2014, we were attracted to chintz linen and sheer silk organza to give our collection that luxe, crisp and pure feeling.  All of the color in the collection was lined in white to mute the brightness and create a subtle glow.  

When you try on the collection there is an immediate sense of ease and wear-ability to the clothes. Nothing is too tricky, but still feels luxurious which is perfect for the summer time.

Music is very much part of the brands DNA. What tunes were you listening to while you were designing this collection?

Michael: I was really into two soundtracks, The Proposition and The Assassination of Jesse James both by Nick Cave and Warren Ellis.

You never leave the house without ___________.

Nicole: A Helmut Lang Black Suit Jacket, my iPhone and iPad.

Michael: My clothes and music.

photo by Ioulex

September 12 2013

Q&A with Make-up Artist, Hannah Murray

Tell us about the look we are seeing on Helmut Lang’s Spring 2014 runway. 

The Helmut Lang girl this season is polished, refined and beautiful with a 90s edge. I’ve brought a sporty flush to the cheeks, a squeaky clean moist texture to the skin, a clear gloss on the eye and this great deep brown-red diffused lip which is the main focus.

What beauty product should we go and buy now?

A deep burgundy lipstick. Worn with nothing on the eyes and beautiful skin it feels fresh and modern in its finish. This isn’t about a perfect hard clean edged lip. It has an intensity to it but the diffused stain at the edges feels effortless. I achieved this by applying to the centre of the lip directly from the bullet and then used NARS Large Dome Eye Brush to wash the color across the lips

As the weather starts to change, what should we integrate into our daily beauty routine to save our skin?

Skin prep is always the most important part of the make-up application for me. Regular exfoliation, a radiance boosting serum (NARS Optimal Brightening Concentrate), and a moisture packed cream (NARS Luminous Moisture Cream) gives you the best glow before you begin. Then I like to use just a concealer where needed so that your skin shows through.

What beauty trend do you see dominating the runways this season?

It’s a little early to say! I’ve only seen one collection so far. 90s beauty still feels current and fresh somehow so I wouldn’t be surprised if this trend continues. And it feels right go against the grain and go with a deeper slightly “off” lip color for Spring Summer as opposed to the usual pretty brighter shades.

The Helmut Lang girl should never leave the house without ______ in her make-up bag. 

NARS Satin Lip pencil in Golshan (use on cheeks for sporty flush and on lips for an effortless stain)

 

September 11 2013

Q&A with Hair Stylist, Paul Hanlon

Tell us about the inspiration behind this season’s Helmut Lang hair. 

For Spring, we took a more contemporary, sophisticated, and architectural approach to the hair. In the past, we’ve done very textured and natural hair, but this season the clothes were more relaxed with a menswear’s vibe to it. We wanted the hair to be more finished and refined.

Nicole and Michael loved the idea of having a sense of masculinity to the hair, which is why we did a side part that was clean through the face area and tucked behind the ear. To balance it out and fit the inspiration of a modern day woman, we wanted the hair to feel free, loose and easy in the back with a custom Helmut Lang leather hair cuff. Nicole and Michael made these great hair accessories, which was a nice alternative to the normal hair band/clip that made the look very unique to Helmut Lang.

What’s the next “IT” haircut?

People are moving away from the long, hippie hair and going for a tougher, slightly tomboyish type of haircut that hits the collarbone.

How can we recreate this runway look at home?

Wash your hair with a high-quality shampoo and conditioner and cut your hair regularly to keep the ends fresh. Use a nice styling product and blow dry your hair with a Mason Pearson brush to create a smooth and shiny finish. Complete the look by investing in a great hair accessory.

What look do you wish would just go away?

Alexa Chung’s haircut. The look is slightly tiring.  I miss the time when women in the 50s and 60s would spend a lot of time on their hair and go to the salon at least once week.

Who is your favorite hair-style icon?

Without a doubt Kate Moss. She crosses so many groups; she can do natural, beautiful, slick, masculine, and sophisticated hair. It’s all about how you wear your hair and feeling confident enough to rebel and try something different. 

photos by Ioulex

September 11 2013

Q&A with Casting Director, Angus Munro

Tell us about the Helmut Lang girl casted for the Spring 2014 Runway show.

She’s effortless cool, tough, streetwise, and yet aspirationally luxurious.

Who is the new face to watch this season?

Our opening girl Megan Thompson of course! She perfectly embodies the Helmut Lang girl. On a wider scale, Devon Windsor is the supermodel of the future.

Any off-duty model trends you are seeing?

The horrible Zara “skort”

What models would you love to see make a comeback?

No one- fashion needs to look forward not back.

Your most memorable fashion week moment is ______.

Too many to mention!

photo by Ioulex

September 10 2013

Model Spotlight: Drake Burnette  
How were you discovered?
Google it
What item from the Helmut Lang Spring 2014 Collection would you like to wear off the runway now?
The sandal loafer
Your vice is _____
Smoking and booze
If you could trade closets with someone, who would you choose?
Kanye
What’s your fashion week fuel?
Humor
Tell us about your daily beauty routine.
Clean face, Weleda Skin Food in the day, Dr. Alkaitis skin oil at night.
Describe your style in 3 words.
Convenient, irreverent, casual
How do you stay in shape and get ready for the catwalk?
I use a variety of techniques, commonly known as “diet” and “exercise”, to stay in shape.
What’s currently on repeat on your playlist?
Trippple Nippples, Dolly Parton, Ciara
Your favorite model of all time is ______ 
Venus
What’s NY’s best kept secret?
That our city could look like Amsterdam if they brought back the canals that have been filled in
Favorite destination you have traveled to is______.
Amsterdam
Reading any books you can’t put down?
Nightwood by Djuna Barnes
What is the best advice you were ever given?
"Just beeeee yourself" — Robin Williams as the Genie in Aladdin
When fashion week is over the first thing you will do is ______. 
I’m having a cheeseburger feast in Paris and everyone is invited.
photo by Ioulex

Model Spotlight: Drake Burnette  

How were you discovered?

Google it

What item from the Helmut Lang Spring 2014 Collection would you like to wear off the runway now?

The sandal loafer

Your vice is _____

Smoking and booze

If you could trade closets with someone, who would you choose?

Kanye

What’s your fashion week fuel?

Humor

Tell us about your daily beauty routine.

Clean face, Weleda Skin Food in the day, Dr. Alkaitis skin oil at night.

Describe your style in 3 words.

Convenient, irreverent, casual

How do you stay in shape and get ready for the catwalk?

I use a variety of techniques, commonly known as “diet” and “exercise”, to stay in shape.

What’s currently on repeat on your playlist?

Trippple Nippples, Dolly Parton, Ciara

Your favorite model of all time is ______ 

Venus

What’s NY’s best kept secret?

That our city could look like Amsterdam if they brought back the canals that have been filled in

Favorite destination you have traveled to is______.

Amsterdam

Reading any books you can’t put down?

Nightwood by Djuna Barnes

What is the best advice you were ever given?

"Just beeeee yourself" — Robin Williams as the Genie in Aladdin

When fashion week is over the first thing you will do is ______. 

I’m having a cheeseburger feast in Paris and everyone is invited.

photo by Ioulex

September 09 2013

Model Spotlight: Irina Kulikova 
How were you discovered?
An agent found me in a restaurant in Moscow when I was dining with my mother.
What item from the Helmut Lang Spring 2014 Collection would you like to wear off the runway now?
The Pierce Wool Bonded Blazer I wore in the show.
Your vice is _____
Smoking
If you could trade closets with someone, who would you choose?
Kate Moss
What’s your fashion week fuel?
Coffee
Tell us about your daily beauty routine.
I apply Kiehl’s Ultra Facial Moisturizer and body lotion twice a day.
Describe your style in 3 words.
Comfortable, chic, modern
What’s currently on repeat on your playlist?
Alexander Rosenbaum
Your favorite model of all time is ______ 
Kate Moss 
Favorite destination you have traveled to is______.
Hawaii
What is the best advice you were ever given?
Never give up.
You never leave the house without _____.
 A lighter
When fashion week is over the first thing you will do is ______. 
Go back to Moscow and watch football games!
Photo by Ioulex 

Model Spotlight: Irina Kulikova

How were you discovered?

An agent found me in a restaurant in Moscow when I was dining with my mother.

What item from the Helmut Lang Spring 2014 Collection would you like to wear off the runway now?

The Pierce Wool Bonded Blazer I wore in the show.

Your vice is _____

Smoking

If you could trade closets with someone, who would you choose?

Kate Moss

What’s your fashion week fuel?

Coffee

Tell us about your daily beauty routine.

I apply Kiehl’s Ultra Facial Moisturizer and body lotion twice a day.

Describe your style in 3 words.

Comfortable, chic, modern

What’s currently on repeat on your playlist?

Alexander Rosenbaum

Your favorite model of all time is ______ 

Kate Moss 

Favorite destination you have traveled to is______.

Hawaii

What is the best advice you were ever given?

Never give up.

You never leave the house without _____.

 A lighter

When fashion week is over the first thing you will do is ______. 

Go back to Moscow and watch football games!

Photo by Ioulex 

February 15 2013

Q&A WITH MAKE-UP ARTIST, HANNAH MURRAY


Tell us about the look we are seeing on Helmut Lang’s Fall 2013 runway. 


A monochromatic look based around creamy polished skin, a subtle glossed mushroom eye and either strong dark brows or bleached brows depending on the girls hair color.  It’s strong in it’s simplicity and absence of color.


What new beauty item can’t you live without?


The new NARS brow pencils - they have a waxy texture which makes defining brows foolproof. You’re not going to get a hard solid shape which is never a good look!


Any industry skincare tips to surviving fashion week?


Good old fashioned advice - water, good food and sleep.  And SK-II masks are miracle workers (although I’ve run out before we’ve even begun!).


What beauty trend do you see dominating the runways this season? 


An easy boyish beauty with a tough edge - whether that comes from a heavier brow or black rimmed eyes next to chocolate lids, I feel I’m leaning towards giving the girls a polished darkness.


The Helmut Lang girl must have a muted metallic cream eyeshadow in her make-up bag. 


I’m using NARS Cythère Velvet Gloss Lip Pencil , which gives the most beautiful tonal sheen to the eye. It gives an effortless modern edge to your look without looking make up-y.

Q&A WITH MAKE-UP ARTIST, HANNAH MURRAY

Tell us about the look we are seeing on Helmut Lang’s Fall 2013 runway. 

A monochromatic look based around creamy polished skin, a subtle glossed mushroom eye and either strong dark brows or bleached brows depending on the girls hair color.  It’s strong in it’s simplicity and absence of color.

What new beauty item can’t you live without?

The new NARS brow pencils - they have a waxy texture which makes defining brows foolproof. You’re not going to get a hard solid shape which is never a good look!

Any industry skincare tips to surviving fashion week?

Good old fashioned advice - water, good food and sleep.  And SK-II masks are miracle workers (although I’ve run out before we’ve even begun!).

What beauty trend do you see dominating the runways this season?

An easy boyish beauty with a tough edge - whether that comes from a heavier brow or black rimmed eyes next to chocolate lids, I feel I’m leaning towards giving the girls a polished darkness.

The Helmut Lang girl must have a muted metallic cream eyeshadow in her make-up bag.

I’m using NARS Cythère Velvet Gloss Lip Pencil , which gives the most beautiful tonal sheen to the eye. It gives an effortless modern edge to your look without looking make up-y.

February 15 2013

Q&A WITH HAIR STYLIST, PAUL HANLON
Tell us about the inspiration behind this season’s Helmut Lang hair.


This season was more about the girls and casting then the hair. We kept the look simple, pure and monochromatic. The girls were given either black, brown or ash blonde hair. On 75% of the models we used a temporary color mousse to give the hair some rich texture. 


What secret product / tool must you always have on hand for the shows?


CHI Helmet Head Hair Spray to hold the looks in place and TIGI Bed Head Superstar Queen Spray to thicken the hair and give it texture. 


Your most memorable fashion week moment is _______


Having the opportunity to work with the brilliant Alexander McQueen in Paris. It was an overwhelming and inspiring experience. He is a man that is truly missed. 


What’s the simplest way to recreate this runway look at home?


After you wash your hair don’t blow dry it and add some light mousse. Pull your hair back in a low pony tail and twist it in a tight knot. Let it dry for a bit, then take out the knot and blow your hair out on cool. 


You travel a ton for all the fashion weeks, what’s your favorite part about NYC?


The energy of the city.

Q&A WITH HAIR STYLIST, PAUL HANLON

Tell us about the inspiration behind this season’s Helmut Lang hair.

This season was more about the girls and casting then the hair. We kept the look simple, pure and monochromatic. The girls were given either black, brown or ash blonde hair. On 75% of the models we used a temporary color mousse to give the hair some rich texture.

What secret product / tool must you always have on hand for the shows?

CHI Helmet Head Hair Spray to hold the looks in place and TIGI Bed Head Superstar Queen Spray to thicken the hair and give it texture.

Your most memorable fashion week moment is _______

Having the opportunity to work with the brilliant Alexander McQueen in Paris. It was an overwhelming and inspiring experience. He is a man that is truly missed.

What’s the simplest way to recreate this runway look at home?

After you wash your hair don’t blow dry it and add some light mousse. Pull your hair back in a low pony tail and twist it in a tight knot. Let it dry for a bit, then take out the knot and blow your hair out on cool.

You travel a ton for all the fashion weeks, what’s your favorite part about NYC?

The energy of the city.

February 15 2013

Q&A with STYLIST, ALASTAIR MCKIMM


Tell us about the direction you took styling Helmut Lang’s Fall 2013 collection.


Savage Minimalism. 


You’ve been working with Helmut Lang for many seasons now, how have you seen the collection evolve?


I’ve loved it since Day 1.


Your styling jam of the moment is ______ 


This season we’ve been enjoying silence. 


What’s your favorite piece / look from the Fall 2013 collection?


Look #1 the Heat Taped Grey Wool Parka


What’s the best investment hanging in your closet?


My $20 Black Army Hat

Q&A with STYLIST, ALASTAIR MCKIMM

Tell us about the direction you took styling Helmut Lang’s Fall 2013 collection.

Savage Minimalism.

You’ve been working with Helmut Lang for many seasons now, how have you seen the collection evolve?

I’ve loved it since Day 1.

Your styling jam of the moment is ______

This season we’ve been enjoying silence.

What’s your favorite piece / look from the Fall 2013 collection?

Look #1 the Heat Taped Grey Wool Parka

What’s the best investment hanging in your closet?

My $20 Black Army Hat

February 14 2013

MODEL SPOTLIGHT: HANNE GABY ODIELE
How were you discovered?
At a music festival, 8 years ago in Belgium.
Your vice is _____
Champagne
What’s your fashion week fuel?
I like to stay consistent with my normal diet and enjoy cooking at home.
Tell us about your daily beauty routine.
Nothing, I’m all natural. Just the basic shower and cream.
What’s currently playing on your iphone/ipod?
The Knife – Full of Fire
When fashion week is over the first thing you will do is ______. 
Sex, sleep and vacation in Cuba.
Reading any books you can’t put down?
Born to Run: A Hidden Tribe, Superathletes and the Greatest Race the World Has Never Seen by Christopher McDougall …..If I could find it….
You never leave the house without _____
My MetroCard, because it’s the only way I get into my house. 

MODEL SPOTLIGHT: HANNE GABY ODIELE

How were you discovered?

At a music festival, 8 years ago in Belgium.

Your vice is _____

Champagne

What’s your fashion week fuel?

I like to stay consistent with my normal diet and enjoy cooking at home.

Tell us about your daily beauty routine.

Nothing, I’m all natural. Just the basic shower and cream.

What’s currently playing on your iphone/ipod?

The Knife – Full of Fire

When fashion week is over the first thing you will do is ______. 

Sex, sleep and vacation in Cuba.

Reading any books you can’t put down?

Born to Run: A Hidden Tribe, Superathletes and the Greatest Race the World Has Never Seen by Christopher McDougall …..If I could find it….

You never leave the house without _____

My MetroCard, because it’s the only way I get into my house. 

BROWSE